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Archive for the ‘SEO’ Category

Selecting Free Courses For Copywriting.

By Money Making Expert On August 9, 2010 Comments Off on Selecting Free Courses For Copywriting.

As you know copywriting is considered to be one of the most popular creative activities in the world. It’s a promising way to make money online. As you know making money online is popular with crowds now. So there’s no wonder that so many people are interested in the career of a copywriter especially when taking into consideration the fact that people with decent writing skills aren’t so rare as you might have thought. For example my classmate wrote essays much better than me at school. But he didn’t become a copywriter. But he could of course.

Now many people try to find tutorials on copywriting. It goes without saying that in most cases they are interested exactly in free textbooks. But they should keep in mind something. You and they may rely on objective sources which take into accou8nt your interests. But I’m likely to support exactly paid courses though I don’t deny that some free tutorials can also be worthy. So you can pay for consultations given by professional copywriters. You can access to private mailing lists, closed forums and so on. All of this will be helpful for you.

In all other cases you have to accept the absence of one or several components. I’m not trying to convince you to enroll in any paid courses for copywriters to improve your skills. By the way I’m also fond of free advices from professionals. I can get this stuff in blogs for example. And, I confess honestly though downloading textbooks written by copywriters has become free despite the wishes of their authors. I just want you to think. The matter is that free advice, as semi-finished can’t be ready for use yet. Free advices are for those guys who are always ready for the action, otherwise they may be poisonous.

But if you have made up your mind to search for free tutorials then let me give you some worthy advices. First of all these tutorials should contain objectivity. In other words they should collect lots of points of view from different copywriters. Having summarized all these points of view you can work out your point of view.

There should be also impartiality. I mean that interested copywriters can describe only pluses or minuses of the situation in the market. It’s a great opportunity to look for opposite views and find a middle ground.

Keep in mind that all the free advices can only be given when taking into account interests of one party. I mean that party giving advices of course. Before you follow them, think about this ones again. Perhaps you are being lured into somebody’s affiliate program or something like this. But of course you can take an advice if it relates to your personal interest. I hope you’ll get only valuable advices.

Currently world crisis has resulted in loss of jobs by many people. More and more of them address to Internet as the way to make money. And this is a truly unique opportunity to earn one’s living. If you have no business idea or you are looking for something to start from, try article distribution.

If you are good at article writing, it can change into your regular job. Fortunately the online technologies offer many possibilities to earn. Make use of Google and other search engines to look for “submit articles“. You will find many sites accepting and even paying for article submission.

Visit various social networks and forums and check topics which are relevant to this. It is also useful to sign up for the RSS feed on this blog as it will allow to keep track of the latest news and opportunities regarding “article submit” topic. Don’t lose this chance to fight bad times.


Keyword Density And SEO

By Money Making Expert On August 9, 2010 Comments Off on Keyword Density And SEO

A long time ago the easiest way to reach high rankings in many search engines at that time was to stuff pages with target keywords. Some tried to hide some part of the page by using background color also for text, while others simply put few paragraphs with apparently irrelevant keywords at the end of the page.

Because word frequency was one of the most important factors to rank pages, it was pretty easy to reach top positions just by exaggerating with keywords. Of course, today keyword stuffing is dead. Search engines and especially Google take into account also many other factors to determine page relevance for particular keywords. In addition to this, excessive keyword repeating is considered as a violation of webmaster guidelines.

Keyword frequency is still an important factor for high ranking. If the page does not mention specific keyword then it is obvious that the page is not about this keyword and this will reflect in rankings. Therefore, there must be some proper frequency that will make the page important for some keyword without excessive word usage. Unfortunately, there is no general rule on what should be the best keyword frequency. It depends on the niche specifics and many other circumstances.

The best approach for SEO and best word frequency is to use natural writing style. This means that you simply write text as you would do it also for other purposes, for example writing for magazine article. Natural writing also means that readers would never notice any unnatural elements in the text. In some cases even if you will write without thinking about any particular keywords in mind it is still possible that some word or keyword will be repeated more than it should to look natural. Therefore, it is a good idea to check the article with some word frequency analyzer.

Many Firefox SEO plugins have keyword checking functions (for example SeoQuake has such functionality). After you finish the article you simply check the frequency of all the keywords and in case you spot some high numbers you slightly modify the text to reduce excessive keyword usage. Of course, you need to know what too high keyword frequency is. As a rule of thumb you can use 6% for single words and 3% for longer keywords of two words or more. Again, these figures are an average number for typical websites. You should adjust them for your niche and the context of the page or article.

One typical example of slightly different frequency thresholds is the Pizza ovens website. The text is about pizza ovens so this keyword has some higher frequency as you would expect, but the frequency for longer keywords like restaurant pizza ovens is still within limits.

The basic approach to have the right keyword frequency is simply to write naturally and then to check the frequencies with some tool just to be on the safe side.

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Getting Started In The Sphere Of Copywriting.

By Money Making Expert On August 9, 2010 Comments Off on Getting Started In The Sphere Of Copywriting.

Perhaps you’ve got all the necessary skills to become a copywriter. You should make sure that it’s really so. Are you looking for a way to prove anybody that you are a worthy guy? So let’s discuss how to become a successful copywriter.

First of all, as in any business, you should have knowledge and at least some skills to write articles. Be ready for a really serious work. If you intend to work “slightly” you’ll earn slightly correspondently and it will be honestly of course.

Working as a copywriter is a serious business where people make money with the help of appropriate words. Your articles will be posted on websites, e-books, perhaps on the pages of magazines and newspapers. The presence of a good database is essential for success.

Can you write quickly and intelligently? Moreover you should be able to write not only on your favorite topics but about these nasty routers and communicators even if they seem to be alien for you. Are able to process giant volumes of information rapidly and find basic ideas there? Can you type without looking at your keyboard?

Having answered all these questions in the affirmative you can begin the process of your development as a copywriter. Take into account all your friends, acquaintances and relatives who have their own websites, blogs. This can be beneficial for you. Perhaps they will agree to publish your articles. By the way try not to use the article directories, where everything is stored in one big pile. It goes without saying that you should stay away from those resources which have the lack of promotion. Try to stick to websites with a good reputation.

You should register on different freelance content exchanges. These exchangers give people an opportunity to review the proposals received from customers on copywriting and promptly answer them quite regularly. Moreover you can always have a chance to sell your materials in such a way. And your ranking can be gained in the same way. It goes without saying that ranking is considered to be a vital thing in copywriting. The higher rating you have the more money you can earn. I hope you realize this simple principle. Your resume and portfolio should be attractive for customers of course.

Remember that writing articles is what many people can do. Even some customer can do this by themselves. Many copywriters can work at 100% but only the most capable ones can work with the efficiency of 120%. To stand out from the crowd of other copywriters you should be the best.

If you do your job perfectly then the customer will get back to you again. Moreover he’ll recommend you to his colleagues. So in such a way your skills could be promoted. Good luck in this promising sphere.

These days world crisis has led to loss of jobs by many people. More and more of them refer to Internet as the way to make money. And this is a really unique opportunity to earn one’s living. If you have no business idea or you are looking for something to start from, try article promotion.

If you are good at article writing, it can turn into your regular job. It is fortunate that the web technologies offer many places to earn. Make use of Google and other search engines to look for “submit articles“. You will discover many sites accepting and even paying for article submission.

Check out social networks and forums and review topics which are related to this. It is also recommended to sign up for the RSS on this blog because it will allow to keep track of the latest news and opportunities in respect of “article submit” topic. Don’t lose this chance to fight bad times.


Talking About A Professional Copywriter.

By Money Making Expert On August 9, 2010 Comments Off on Talking About A Professional Copywriter.

I think that you’ve heard such a term as a “professional copywriter” many times. I hope you realize that any university can’t give you this specialty and it is impossible to buy it. But it doesn’t mean that it’s impossible to acquire this status. On the contrary it’s quite real and depends entirely on you.

Many people hesitate whether they should become copywriters or not. It’s because they do not know exactly what this activity means. But it’s clear that there’s no need to pass by tempting opportunities just because you are not familiar with them. Today, it’s not enough to be just a copywriter. The market is filled with corresponding offers to write original articles, rewrites and so on. These people could have experience or they could be novices, God only knows. If you want to stand out, you need to be professional first of all.

It’s a good thing if you know how to write well because this means you are already on the path to glory in professional copywriting. The most important thing to understand is that writing is a method of sales. You should write exactly potentially selling articles. A professional copywriter should strive to communicate with the audience through the text. If you can express your thoughts on paper so that the reader could imagine everything written then I should say that you’ve got good chances to become a professional copywriter.

Many guys do not realize that writing a text is not the primary duty in copywriting. So the main task in copywriting is the interaction with the audience. If you can not keep the audience’s attention, then you’ll definitely lose it. If you lose the audience then nobody will purchase your articles. If you haven’t got any sales then you aren’t a professional copywriter yet.

To get the audience interested in your articles, it is important to attract its attention. One of the most effective ways is to create a catchy title. If the title of your article is dull, and it does not apply to the reader then your career in copywriting seems to be an unreal thing

It is important to remember that you have only a few seconds to attract attention. It goes without saying that this time period is very short but if you want to become a professional copywriter, you need to learn how to drag anybody’s attention even for this extremely short period.

It’s clear that not everyone is going to become an expert in copywriting. A career in copywriting can be very difficult. Nevertheless, your ambition and desire to constantly improve your professional level can help you to become a professional copywriter. Boost up your courage, get rid of your laziness and you’ll win any way.

These days world crisis has led to loss of jobs by many people. More and more of them refer to Internet as the way to earn money. And this is a really unique chance to make one’s living. If you have no business idea or you need something to start from, try article distribution.

If you are good at article writing, it can turn into your regular job. It is fortunate that the online technologies offer many opportunities to earn. Make use of Google and other search engines to look for “submit articles“. You will find many sites accepting and even paying for article submission.

Check out social networks and forums and look through topics which are related to this. It is also useful to subscribe to the RSS on this blog since it will allow to be well informed about the latest news and opportunities in respect of “article submit” topic. Don’t lose this chance to fight bad times.


Search Engine Marketing And Google – We Peek At Recent Algorythm Modifications That Affect The Business.

By Money Making Expert On August 9, 2010 Comments Off on Search Engine Marketing And Google – We Peek At Recent Algorythm Modifications That Affect The Business.

Quite a bit has recently changed within the SEO Services arena. In Order for a link building firm to remain effective in their field, they need to keep themselves updated with the most recent information in order to make sure their services remain effective. May factors have changed in search engine optimisation link building within the previous year or so. The information below sumerizes these changes and may allow you to go a long way towards bettering the rank of your website.

The Addition of Web site Speed as a Ranking Variable

Probably the most modern addition to Google’s website ranking algorithm is the addition of the speed parameter. According to Matt Cutts, the search engine marketing and search quality head in Google, speed was added as a parameter early 2010. He said that according to in-house research, it was found that web users take pleasure in fast loading web sites and spend extra time on such sites. Additionally Google have added instruments on the Googles webmaster tool facility to aid internet developers to improve on the loading speeds of their websites. Matt nonetheless did point out that speed was only a lesser factor and their existing fundamental parameter would nonetheless remain the same, quality content. Subsequently, the speed of your website needs to be quick to gain additional benefits.

Elimination of Extra Link Power Given To .GOV and.EDU Web sites

One other change to the website positioning discipline was the elimination of the extra weight that Google awarded to hyperlinks from Gov and EDU websites. This was mainly because of the excessive amount of spam that was received by such web-sites. Government agents and EDU website owners complained continually about this, and Google diminished the weight of links from such websites to that of a normal website. Subsequently, if you are a linking company seeking to advance a web site rankings, and are looking for links from government web sites and websites from academic institutions this now might not help much.

Linking to Spammy Websites

Google has also tightened its observations on low quality web sites with many links. This primarily targets the so called landing pages. Many web marketers made one page websites and linked lots of inbound hyperlinks to these websites. Right now, a lot of such websites are being penalized. If you are a link building firm promoting an internet site with a low content volume, you might have to add to the website content first before building links.

un-organic Linking

Another SEO topic that continues to gain weight in Google’s ranking factor is the need for a natural hyperlinks profile. The assumption of Google in link building is that a link to a website is made because the individual linking to the location thinks that the site has beneficial information. However, search engine optimisation linking is more proactive. Link building companies seek to build hyperlinks to a website to satisfy Google that their clients website is relevant and important. This proactive approach means that many low quality web sites can find their way to the pinacle of Google search results. Subsequently, to curb this, Google now identifies man made linking techniques like reciprocal linking, and penalizes such links.

To look natural, links should be coming from varied sources with a differing page rank. The links should also not all have an identical anchor text as this is suspicious. Other un-organic search engine optimization hyperlink building methods embody having all your links from one sort of website such as article submission web sites, from blog comments, or from forum sites only. To look more natural, a link building company need to obtain links from news web sites, product websites, etc.

Link Building Information That Stays Unchanged

Even with these new adjustments in SEO Services link building, the old rules still hold. Linking from high ranking PR websites will always offer you more link juice than links from a low PR website. link building firms must look for hyperlinks from a web site in the same business or niche as that of their clients website as this will also provide more link juice.

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