Six Benefits Of Article Marketing.
Article marketing provides a number of benefits for webmasters and business owners who choose to use this marketing technique. From better search engine rankings to increased visibility online, send your own articles is one of the best ways to promote products, services, and programs for people who have a small marketing budget.
1. Attract visitors to your website.
Sending your articles to online publishers, article submission sites can bring much more visitors to your website. With your articles published into other websites, you will reach to new potential customers.
2. Let them know that you are an expert in your field.
If people find your information contain valuable information that they need, they will come to respect and trust your opinion. You know that people dont trust other people on internet because you can’t see them. It is interesting that first you establish yourself as an expert in your field.
Last time you bought a product or service on internet and had to choose between two or more vendors. Which vendor did you choose? It is normal to choose the one who had published several high quality articles than someone you’ve never heard of before.
3. Achieve that your visitors come back to your website.
Your information will remain in the search engines and on other peoples’ sites for years to come. They will produce a constant stream of traffic if you write and submit articles on a consistent basis. Your article may also be a constant source of information for people searching the net about your topic. Other webs may link to your information if it is relevant too.
4. Increases search engine rankings.
When marketing your articles you are allowed to place a resource box at the end of the article that contains a link back to your site. If you have a high quality article that is read and placed on thousands of sites you automatically get thousands of links pointing back to your site which will increase your search engine rankings.
If you write and send articles related to your web site content, you won’t have to wait for web site traffic. You gain immediate traffic plus you build content that will help boost your rankings for the future.
5. Helps to pre-sell products.
Before to buy, people always decide when they feel they have the information about the product or service. They dont want to be sold right away. They want information about the product before making a decision. Writing an article about how your product will solve their problem and pointing out all the benefits of the product will allow the visitor to make an informed decision.
If you write articles and give your potential customers the information they need, they’ll be more likely to buy from you if they find a need for the products and services you offer. Writing high quality articles will boost your sales due to your credibility increase.
6. Achieve link popularity.
All search engines use the number of backlinks to your website. If a lot of websites has links to your website it provides you with reputation on the net. It means your website worth to visit. So the seach engines measure the importance through links to your website.
Conclusion
Article marketing will boost your traffic to your website. It’s a self generating marketing machine that produces a constant flow of visitors.
The author is the Marketing Manager of a reputed software company. He has over ten years experience in software for the net. His expertise in marketing de articulos and directorio de articulos has provided a very good resources to small business owners.